Cocktail Tram
THE BRIEF
We created a stylish and flexible setting for Licor Beirão across multiple events in 2025, with tasting at the center and simplicity and efficiency driving the concept. Festival guests step into our unique tram-bar, a cosy and inviting space where the flavours and traditions of Portugal come alive.
Guests can taste, explore, and enjoy, with a relaxed terrace encouraging them to linger and savour the moment. Across four events, this immersive experience brought Licor Beirão to life, resulting in 6,400 cocktails sold and a summer full of flavor and Portuguese charm.
THE BRIEF
We created a stylish and flexible setting for Licor Beirão across multiple events in 2025, with tasting at the center and simplicity and efficiency driving the concept. Festival guests step into our unique tram-bar, a cosy and inviting space where the flavours and traditions of Portugal come alive.
Guests can taste, explore, and enjoy, with a relaxed terrace encouraging them to linger and savour the moment. Across four events, this immersive experience brought Licor Beirão to life, resulting in 6,400 cocktails sold and a summer full of flavor and Portuguese charm.
EXPERIENCE
At each event, guests stepped aboard our tram-bar to discover Licor Beirão in a relaxed, Portuguese-inspired setting. Signature cocktails, friendly bar staff and a sunny terrace encouraged people to stay a little longer, turning a quick tasting into a memorable summer moment.
LET'S create EXPERIENCES together
Tell us what you’re planning and where you need support.
From sampling and promotional staff to pop-ups and full brand experiences, we’d love to help bring your idea to life.
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